'The Shurouq Collection' by FROMM.

'The Shurouq Collection' by FROMM. is now showcased at Studio D Decor.

Designed by Qatari talents, and manufactured in Italy. Produced with the highest quality by master craftsmen, and interior architects.

"Shurouq" is an Arabic word that translates to "Dawn". It embodies part of the inspiration behind the designs of this collection, but also express the dawn of the journey of the company itself. By Designers Shuaa Ali and Maryam Al-Suwaidi.

The creative designs can be purchased at our store, or you can place a customized order with different colors and finishes.



FROMM. is a design platform and company launched

between Qatar and Italy to create the ideal fusion of Design and Manufacturing,

connecting the local, Italian and international design communities to the

global market.


FROMM. supports local, aspiring designers and takes it a

step further by bridging the gap between Milan design culture and local design

culture in an effort to support the local design ecosystem more broadly.

Milan is the global capital of design culture. For this

reason, FROMM. is committed to ensuring the exclusive collections and

pieces designed locally are showcased, marketed, and exhibited in Milan.

Bridging local design culture with Milan will provide the foundation needed 

for the local design cultures to flourish.


Click the links below for more:

The SHUROUQ Collection FROMM. Magazine 



Visit our store to view the pieces and catalogs.

Or contact us via Whatsapp +974 5044 6241

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